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EJ Keeley

Dr. Edward J. (E. J.) Keeley has more than 25 years of experience in institutional research, accreditation, planning, assessment, and program evaluation in higher education.  He has committed his entire career to enhancing and supporting student success.  Before coming to Edgewood College, he served most recently as Executive Director of Institutional Effectiveness & Research at Eastern Kentucky University.  He has also taught marketing and management courses at Northern Illinois University and Eastern Kentucky University. 

Dr. Keeley has more than 40 journal articles, book chapters, and presentations focused on enhancing student success, assessment of student learning, and predictive validity of test scores and noncognitive factors in the Journal of Psychology, Journal of Genetic Psychology, and Journal of Faculty Development, among others.   Most recently, he co-authored a chapter in Peggy Maki’s latest book, Coming to Terms with Student Outcomes Assessment and was awarded Best Paper for “How institutional research can have the maximum impact on institutional effectiveness: Synergies, best practices, and innovative strategies,” presented at the 2012 Kentucky Association for Institutional Research conference.   

Dr. Keeley holds a Ph.D. in Business Administration as well as MBA and baccalaureate degrees in Marketing.  His interests in marketing include Principles of Marketing, Consumer Behavior, Product Planning & Development, Marketing Research, Sales, and Strategic Marketing.

Monroe St
1000 Edgewood College Drive
Madison, WI 53711
Deming Way
1255 Deming Way
Madison, WI 53717
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